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Makkah City Developments: Public Transport Upgrade and Integrated Hajj Media Strategy Announced

Hajj Media Center Introduces Unified Communication Strategy

A man in traditional Saudi attire, including a thobe and ghutra, sits on a stage at a conference, looking to his left. He is wearing glasses and has a microphone in front of him. On either side of him are small golden tables with water bottles. A large blue screen with Arabic text is visible in the background.
Hajj Media Center Head Outlines Integrated Hajj Communication Strategy

At the Hajj Conference and Exhibition 2025, Saleh Al-Thubaiti, Head of the Unified Hajj Media Operations Center under the Ministry of Media, outlined a comprehensive strategy to strengthen communication and coordination during the Hajj season. He emphasized that the media system plays an essential role in supporting organizational and service-related operations throughout the pilgrimage.

Al-Thubaiti explained that the media center is transitioning from traditional coverage to a more interactive model. This shift enables the media to act as an active partner capable of assessing and amplifying the impact of the Hajj experience. By leveraging accumulated media expertise across multiple agencies, the center has successfully encouraged pilgrims to adhere to official guidelines and instructions. This success, he added, will serve as a foundation for enhancing communication efforts in future Hajj seasons.

Royal Commission Signs Contract to Modernize Public Transport for Pilgrims

Jeddah – Coinciding with the Hajj Conference and Exhibition 2025, the Royal Commission for Makkah City and Holy Sites (RCMC) has signed a major operating contract to upgrade Makkah’s public transport system. The agreement aims to ensure safe and efficient transportation for pilgrims and Umrah performers, aligning with international service standards.

This initiative supports the RCMC’s broader vision of transforming Makkah into a smart and sustainable city. It focuses on delivering integrated mobility solutions that improve accessibility for residents and visitors alike, while reinforcing Makkah’s global spiritual and cultural significance.